Personalized marketing
In the rapidly changing world of business and politics, personalized marketing has become a necessity rather than a luxury. But what makes it special?
Personalized targeting goes beyond a fleeting ad, it touches people who are only interested in what you have to offer. It saves time without compromising the unfunded reach algorithm.
German companies are now using Psychographic Targeting methods that rely on analyzing audience personalities, not just interests. This has increased engagement rates by nearly 15%, and 27% of consumers prefer personalized messages.
Even politicians are relying on personal branding, as accurate campaigns have been shown to increase voting intentions, and this is being widely discussed in the global news.
Why is personalized marketing important to you today?
- Real targeting towards your target audience
Not just defining an audience based on age or location, but building personalized messages based on personality, interests, and behavior. This boosts engagement and reduces fragmentation. - Higher credibility When you personalize the message and share your story or experience, trust and credibility increase, as proven by political marketing studies.
- Endless possibilities for artists Artists today are using digital advertising to expand their fan base, advertise work, and communicate directly with fans. This approach creates an engaged and loyal audience without the need for intermediaries.
Do you still think that an artist with 17 million followers who only posts a video every four months could have gotten that many without the guidance of a sponsor? Then you don’t know what’s going on behind the scenes yet.
Is personalized marketing right for you?
Do you have a personal story or unique experience that motivates others?
Are you thinking about specific groups of people and not the whole world?
Do you believe that personal communication trumps public messaging?
If your answer is yes, you’re in the right place.
How do we work with you step by step?
- Analyze your personality and target audience
- We understand your audience and create accurate personas based on data and analytics.
- Crafting Your Message
Craft a marketing message that conveys your personal brand in an honest and engaging way. - Activate smart targeting techniques
We use tools like Meta Ads and psychographic targeting for optimal reach. - Marketing across all social media platforms
- Launch smart campaigns and analyze performance
We track data and continuously optimize messaging to ensure maximum effectiveness and return.
From the German press: Towards a Smart Economy
in Germany. Campaigns have been launched to target specific audiences using psychoanalysis of the public. It outperformed traditional ads by more than 15% in engagement rates.
Personalized marketing for artists
Launching new artworks towards an audience with a specific taste
Increase engagement and sales through targeted messaging
Build a loyal audience that follows and shares your work
Ready to start?
Send us a profile or a short bio.
Tell us who you’re targeting (interested in technology? art? politics? economics? history?…).
We’ll arrange a free session to assess your personalized plan and determine the best marketing strategy.
Mosaic Connect – We give you the smart personalized marketing tool to do more. with a finer audience.
Get started with us today and together let’s create the future you deserve.